Contact: Rosemary W. Stevens
CHI 2010 Press Coordinator
Ace Public Relations, Palo Alto
+1 (650) 494-2800

For Immediate Release:

Future Technology Developments Emerge Beyond Researcher Comfort Zones at ACM Computer-Human Interaction Conference

ATLANTA, GA (April 6, 2010) -- The Internet has grown into an international resource from its beginnings as a United States advanced research project. “In 1998, Americans represented nearly three-quarters of the world’s Internet users; today, however, they represent less than 15% of the total users,” according to Dr. Genevieve Bell, Director of the User Experience Group within INTEL Corporation’s Digital Home Group. Dr. Bell will examine this change and discuss future technology developments at the ACM Computer-Human Interaction (CHI) conference, CHI 2010 ( Her presentation, Messy Futures: Culture, Technology and Research, is April 12, at the Hyatt Regency Atlanta, Georgia, USA.

Dr. Bell will explore the complicated paths of developing technologies in her keynote presentation. “The development of future technologies will come about in unexpected ways using different business models, different regulations, and different forms of adoption and resistance,” notes Bell. “There are huge opportunities for technological innovation. However, researchers need to be willing to move out their comfort zones – both personally and intellectually.”

The annual conference on Computer-Human Interaction ( is the premier worldwide forum for exchanging information on all aspects of how people interact with computers. CHI 2010 is April 10-15, in Atlanta at the Hyatt Regency Atlanta. It offers two days of pre-conference workshops and four days of dynamic sessions that explore the future of computer-human interaction with researchers, practitioners, educators and students.

More than 2000 professionals from over 40 countries are expected at this year’s conference, which marks 28 years of research, innovation and development of the Computer-Human Interaction community. CHI 2010 is sponsored by the ACM Special Interest Group on Computer Human Interaction (SIGCHI). Organizations contributing to the financial support of the conference include Google, Inc.; Microsoft Corp.; the National Science Foundation (NSF), and Yahoo! Inc.


The ACM Special Interest Group on Computer-Human Interaction ( is the world’s largest association of professionals in the research and practice of computer-human interaction. SIGCHI serves as a forum for ideas on how people communicate and interact with computer systems. This interdisciplinary group of computer scientists, software engineers, psychologists, interaction designers, graphic designers, sociologists, and anthropologists is committed to designing useful, usable technology which has the potential to transform individual lives. SIGCHI has more than 60 local chapters for HCI professionals across five continents, publishes the SIGCHI Bulletin quarterly, and co-sponsors conferences and workshops to advance the field of computer-human interaction.

About ACM

ACM, the Association for Computing Machinery (, is the world’s largest educational and scientific computing society, uniting computing educators, researchers and professionals to inspire dialogue, share resources and address the field’s challenges. ACM strengthens the computing profession’s collective voice through strong leadership, promotion of the highest standards, and recognition of technical excellence. ACM supports the professional growth of its members by providing opportunities for life-long learning, career development, and professional networking.